Audience research -My location

Sydenham is a local area in the borough of Lewisham. Sydenham is the over all area but the central part which includes sydenham road and sydenham high street which is the local main shopping are referred to as Sydenham. Shops including Co-operative and boots.

Sydenham Hill is the north of sydenham which is partly in the borough of Southwark and Lewisham. The local facilities in that area include Dulwich and Sydenham Hill golf club and Sydenham woods. The facilities can link to the social class of this part of Sydenham which could be middle class because these types of facilities are likely to attract midlle class social groups.

Upper Sydenham is the north west of Sydenham in the Borough of Lewisham and includes Forest Hill. Local parks include Wells Park and Baxters Field. A tesco express store has also been opened recently.This part of Sydenham can be viewed as a much more working class area as tesco's is less expensive than Co-operative.

Lower Sydenham is the East part of Sydenham and is in the Borough of Lewisham and a small part of Bromley. The company supplied gas to the relocated Crystal Palace and defined Lower Sydenham as working class and has one of the largest Sainsbury's stores in the UK. Very recently, There are new flats built under L&Q which are flats that might not be afforded by working class people so that part of Sydenham might not be working class anymore.

My local newspaper will be for the whole are of Sydenham but the main story or content of the newspaper will be about the new youth centre opening in Upper Sydenham as my newspaper will target teenagers, and this will be the type of issue that will interest the teenagers of Sydenham. Targeting the type of location will influence the media language as it also includes the class of the area. In order to target all areas of Sydenham, the media language of my newspaper will be generalised in order to appeal to all the locations and to make it easy for the teenagers to understand.